FROM THE EMMY-NOMINATED CREATORS OF NAT GEO'S BRAIN GAMES AND NETFLIX'S BRAINCHILD
TURN HOLLYWOOD STORYTELLING INTO YOUR UNFAIR BUSINESS ADVANTAGE
Most branded content is ignored. Ours is binged.
TRUSTED BY INDUSTRY LEADERS:
We don't just make content. We draw on the engagement science behind our Emmy-nominated TV hits to engineer outcomes that solve your business problems . Whether it's driving Food & Beverage Sales for Topgolf, or filling engineering recruitment pipelines for GE, we turn passive listeners into engaged customers, candidates, and clients.
Here are a few case studies.
CASE STUDY: SIEMENS
How we helped Siemens amplify STRATEGIC INFLUENCE
The Problem: Siemens USA Is at the vanguard of companies driving the future of global infrastructure, but their innovation story wasn't reaching the highest levels of industry and policy. They needed a vehicle that could cut through the noise and command the attention of the key decision-makers shaping the future.
The Atomic Solution: What began as a consulting audit evolved into a full-scale partnership. We pivoted the format from a "corporate update" into a narrative media property. We aligned the storytelling strategy to showcase specifically how Siemens is moving resources to build a better future, making complex tech feel urgent, human, and essential listening for stakeholders.
The Result: Now in our third consecutive year of partnership, our role has expanded from consultation to full creative execution. We are currently guiding the show’s strategic evolution, integrating it more deeply with broader marketing initiatives and positioning the property for its next phase of growth.
CASE STUDY: G.E.
How we helped General Electric win the WAR FOR TALENT
The Problem: GE was losing top-tier engineering graduates to Silicon Valley giants like Google and Apple. They needed to reframe heavy industry as the frontier of innovation.
The Atomic Solution: We reverse-engineered the media consumption habits of Gen Z to build a recruitment engine, not just a series. By casting culturally relevant talent and utilizing high-velocity storytelling, we positioned GE as the aspirational choice for young engineers.
The Result: A measurable surge in qualified applicants led to an immediate contract extension to expand the series.
"The Atomic team are the absolute best at what they do. I've chosen to work with them across multiple branded projects in my career. Each and every time, they found unique & compelling ways to tell our brand story through results-oriented, deeply authentic content."
KELLY DONAHUE / G.E. / MARKETING LEAD
CASE STUDY: TOPGOLF
How we helped Topgolf UNLOCK REVENUE GROWTH
The Problem: Topgolf identified a massive untapped opportunity: the 50% of guests who visit but don’t golf. They were leaving money on the table. To maximize revenue per customer, they needed to elevate their culinary reputation and drive immediate food and beverage sales.
The Atomic Solution: We turned menu development into a spectator sport. We created Topgolf Chef Showdown, a high-stakes competition series hosted by culturally relevant talent that pitted Topgolf’s own chefs against one another. We didn't just advertise the food; we gamified the innovation process.
The Result: The series directly drove a double-digit increase in F&B sales and proved so effective at increasing average ticket size that it was renewed for six consecutive seasons.
"We partnered with Atomic to help create a premium, digital competition series for Topgolf that was both entertaining and showcased the brand’s values, and they delivered on both of these promises in spades. A single-season order ballooned into a 6-season order, delivering insane ROI and tens of million eyeballs along the way."
MAX WAGNER / ENDEAVOR/TOPGOLF / PROJECT DIRECTOR
CASE STUDY: IBM
How we helped IBM achieve MARKET AUTHORITY
The Problem: In the early stages of the AI revolution, IBM needed to assert dominance in the conversation and prove their tools were more than just hype. They needed a high-credibility asset to use at global conferences and for vendor acquisition.
The Atomic Solution: We bypassed traditional white papers and produced a broadcast documentary, "Dark Web: Fighting Cybercrime." We identified cybersecurity as the most urgent use case and crafted a narrative positioning IBM’s AI not as a replacement, but as a "super-powered assistant" to human experts.
The Result: The project aired as a primetime special on the Discovery Science Channel—providing massive third-party validation—and became a cornerstone sales asset that directly attracted a significant number of new client relationships.
